How Leaders Find Their Perfect Customer

Mashup1-thumb2How Leaders Find Their Perfect Customer

Listen to this episode (0:10:41)

Getting in depth with your customers’ definition is one of the critical characteristics of highly successful business leaders.

In this episode, let me share with you some of the questions I have asked myself that helped me get clear on who my perfect customer is.

 

Key takeaways:

  • When you're finding yourself having to educate your customers, you're probably with the wrong avatar…a wrong person to serve.
  • It is every Leader and CEO’s responsibility to know who their businesses are serving. Getting in depth with your customers’ definition is one of the key characteristics of highly successful business leaders.
  • The people who make your heart feel lightest and you feel good connecting with will give you a clue on who your customers are. The ones that you feel like it's a lot of work? They're probably not your customers.
  • Oftentimes, how we earn and spend our money represent our values. To find out your perfect customers and consumers, recognise the values behind their earning and spending habits, and determine if you can speak to those values. It helps if your values drive business decision making.
  • Your perfect customer is usually you.

 

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This podcast is brought to you by: The Entrepreneur Elders Group

THE WORLD’S MOST CONTROVERSIAL INFLUENCERS, IN AN UNEARTHING BUSINESS MASTERMIND EXPERIENCE..

An experiential mastermind to find your entrepreneurial edge, through adventure challenges with peers that will take you through the layers of reality as you know them.

Find out more here: http://thejeffreyslaytershow.com/apply-to-eeg


DISCOVERY OF THE DAY:
What was your favorite quote or lesson from this episode? Please let me know in the comments!

Time-Stamped Show Notes

[00:00] Intro

[00:31] What is your perfect customer’s name and gender?

[00:40] What is their age range?

[01:25] What do they value?

[02:19] How do your customers spend their money?

[03:09] What do they do for fun?

[03:14] How do they make their money?

[03:32] What is their income range?

[04:44] Where do they live?

[04:59] What do they read?

[05:10] Do they have kids?

[05:18] What do they fear?

[05:39] What do they eat?

[05:39] What types of people give you the most joy to work with?

[05:59] What type of people are you inspired by?

[06:25] Who are the people you are here to actually work with?

[06:58] What are the types of people you don't want to work with?

[07:26] What types of people would light your fire in life and you can't believe you get paid to do it?

[07:51] Getting clear on who your perfect customer is.

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iTunes Reviews

Jeffey Slayter

02/20/2017 10:07 PM by jaimeewatts from Australia

Love this guy, if your ready to change your thinking and think out side the box, he's your man! ❤️️✨


Jeff show

02/20/2017 10:06 PM by Dianejbarry from Australia

Awesome!! How amazing Jeff


Awesome inspiration for heart based business

02/20/2017 10:05 PM by Taking cofee from Australia

Be inspired to greatness with this great show


Mind blowing

02/20/2017 10:04 PM by Nikster1978 from Australia

Awesome Jeff! Thank you so much


Highly recommended!

02/20/2017 3:37 PM by MonikaMileva from Australia

I have the pleasure of knowing Jeff and he is one of the most incredible people I have ever met. I'm so glad he decided to launch a podcast and share his wisdom and the amazing guests he brings in. He never stops surprising his peers with the depth of knowledge he possesses and shares freely with the world.


Gamechanging Content

02/20/2017 10:27 PM by aleighanicole from Australia

When it comes to business Jeff is at the cutting edge 🌟🌟🌟🌟🌟


Mind blowing!!!

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Must see


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Inspirational!

02/20/2017 10:11 PM by Craig Jonesy from Australia

I love Jeffrey's work! Life changing! Keep it up!!


Get this! Plug in!

02/20/2017 10:09 PM by Sumo84 from Australia

Entrepreneurs get this! Jeffrey and his guests are next level thinkers. Top of their game!!


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