You got the expertise. You got the experience. Yet you are not generating enough revenue from it. You want to make an impact on the market out there and increase your leads but you wonder if your skill set and type of service are enough.
Today’s episode is a recording from one of my live talks. Now while the talk is centered on how a sound healer can build a brand and increase leads, there are takeaways here that you can apply to most types of businesses.
- Get real with the fact that most of what you will initially put out will be just for exposure.
- Set up a space for gathering which at the same time will allow you to create content. And then... give that content away. Your goal is to get people to know more about what you do.
- Give out something in exchange for email addresses. This is where you make that exposure count. You can build a list and continually monetize it by pitching multiple products or services.
- Make your skill a part of an experience. Package it in a way that you avoid getting boxed into the one particular skill that you can provide.
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DISCOVERY OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments!